Reframing green as competitive
by mc on Oct.28, 2009, under News
President Obama tried out a bit of political jiu jitsu last Friday, reframing the climate change debate from “green” to “competitive.”
In his MIT speech the President talked less about polar bears and more about markets such as lighting, solar panels, batteries and turbines, markets that can be retaken with the right incentives.
Don’t say green, say competitive.
Speaking this language is essential because former Bush DoE official Karen Harbert, now heading the U.S. Chamber of Commerce Energy Institute, continues pushing climate change as a business vs. government divide when it is increasingly a battle between industries.
Source: smartplanet

















